The name Tarantella’s comes from the word tarantella. A traditional dance from Southern Italy, but also, in popular language, a symbol of a complicated, chaotic situation - deeply Southern.

A condition, even before a dance.

This is where Tarantella’s takes shape: a brand inspired by the stories, customs, and culture of Italian communities living outside Italy.Italians who emigrated, suspended between integration and belonging - just like Italian-Americans who arrived in New York with suitcases full of roots and contradictions.

The project was born from two guys from Puglia, raised in the deep South, who from a young age chose - due to the limited opportunities Southern Italy offered - to move abroad.

First Amsterdam, then Barcelona.

Different cities, same pattern: never fully assimilated, always tied to an Italian world made of restaurants, barbershops, clubs, daily rituals, and tight-knit, almost family-like relationships.

An identity that doesn’t dissolve, but tightens. This experience meets a passion for fashion and becomes a language.

Tarantella’s tells a strong, nostalgic, and tangible Italian reality through simple, essential, high-quality garments.

No excess. No noise.

Only clear signs - like a shared code among those who know how to recognize each other.

Tarantella’s wasn’t born to please everyone. It was born to represent those who never stopped belonging.